Customer delight! Supermarkets reduce crowding and wait times with a virtual queue system.

Give shoppers back their time. Let them browse the aisles instead of standing in line — and keep checkouts, click-and-collect and your car park moving, even on your busiest trading days.

Smiling shopper picking fresh produce with a shopping basket in a supermarket aisle

Enter your name and number to learn more about digital queue management systems:

Reduced crowding

Ease pressure on tills, aisles and the car park by keeping entry flow smooth during your busiest trading hours.

Digital queuing

Shoppers join the queue from their phone with a QR code — no kiosks, tokens or extra hardware for your staff to manage.

Personalised shopping experience

Send real-time SMS or app alerts so customers know exactly when it's their turn to come in.

Shopper checking in at a supermarket entrance using the VirtuaQ virtual queue system on a tablet

Built for busy supermarkets

VirtuaQ helps supermarkets keep the shopping experience smooth and welcoming, even when foot traffic is at its highest.

If your stores regularly see long lines at the entrance or checkout, a virtual queue turns that wait into something customers barely notice.


Remote & mobile queuing for grocery runs

Shoppers join the queue from home, the car park, or on the way to the store — no need to stand in a line before they can even get through the door. Give each customer a scheduled time slot so only a handful of people are ever queuing outside a branch at once.

This matters most when it counts: weekend grocery runs, payday rushes, and the lead-up to public holidays, when supermarkets see the sharpest spikes in footfall.

Shopper joining a supermarket's virtual queue from a smartphone

Hardware-free setup for your team

VirtuaQ runs on a QR code and the devices you already have — no kiosks, token dispensers or extra terminals to install at store entrances. Set it up for every branch in as little as 10 minutes.

Connect it to your existing POS, loyalty programme or click-and-collect system, so queuing fits into the way your stores already operate.

QR code sign at a supermarket entrance for VirtuaQ hardware-free queue check-in

Real-time visibility for store managers

See queue length and average wait time for every branch in real time, so you always know how busy each store is right now.

Use that visibility to plan staffing, open extra checkouts, or send more team members to the busiest counters before a queue ever builds up.

Supermarket manager dashboard showing live queue length and wait time across branches

Virtual queue for click & collect and curbside pickup

When a customer places an online order and chooses in-store or curbside pickup, they're automatically added to a virtual queue tied to that order — no separate line to join, no ticket to take.

As their vehicle approaches the pickup zone, location tracking lets your staff see who's arriving and in what order, so the right order is already waiting by the time the customer pulls in — no one has to queue or leave their car.

Customer picking up a click-and-collect grocery order at a curbside pickup zone tracked by VirtuaQ

Keep online order fulfilment from piling up

As e-grocery and online order volume grows, your picking staff need their own queue too. VirtuaQ can schedule pick times for each order behind the scenes, so multiple staff aren't converging on the same aisle or storage area at once.

Spacing out fulfilment slots keeps picking efficient and orders moving, even during the busiest online ordering windows.

Store staff picking an online grocery order on a scheduled fulfilment queue

Automatic alerts when a checkout line builds up

Connect VirtuaQ to your existing store cameras, and it can watch checkout lines automatically. The moment a line crosses a set number of shoppers, the system sends an alert straight to the store manager's phone.

That means a new till can be opened the moment it's needed, instead of after customers have already noticed a queue and started to feel it.

Store manager receiving a mobile alert to open a new checkout till when a queue builds up

Frequently asked questions

What is a virtual queue system for a supermarket?

A virtual queue system lets shoppers join a queue remotely by scanning a QR code or using their phone, instead of standing in a physical line at the store entrance. VirtuaQ gives each customer a scheduled time to enter, so lines move faster and stay out of the way of other shoppers.

How does VirtuaQ reduce crowding in supermarkets?

VirtuaQ spreads shopper arrivals out over scheduled time slots and gives store managers a real-time view of queue length and wait times at every branch, so checkouts, tills and aisles stay easy to navigate during busy periods.

Does a supermarket need new hardware to use VirtuaQ?

No. VirtuaQ is hardware-free and works with a QR code and the devices you already have. There is no need for kiosks, token dispensers or extra terminals at the store entrance.

Want to talk about your queue management requirements?

Enter your name and number to learn more about digital queue management systems: